In 1958, the first Shoemart store was opened, introducing features like air-conditioning and uniformed sales staff to create an aspirational shopping environment. The creation of SM City North Edsa transformed the retail landscape, evolving into a landmark destination.
The next generation of the Sy family expanded this vision, developing the SM Mall of Asia Complex, a master-planned community that includes various amenities. Today, SM Prime continues to embody Henry Sy's legacy by committing to innovative and sustainable developments that improve Filipino lives.
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